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Seiko USA Website Defaced in Ransom Attack

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NEW YORK — Seiko USA's official website was defaced on Sunday by unidentified threat actors who claimed to have stolen customer data and demanded a ransom for its return.

The attack was first detected at approximately 6:23 p.m. EDT on April 20, 2026. The homepage of the company's U.S. portal was replaced with a message stating that sensitive information belonging to customers had been exfiltrated. The attackers demanded payment in cryptocurrency to prevent the public release of the data.

Seiko USA has not yet publicly confirmed the extent of the breach or the specific types of data compromised. The company's website has since been restored to normal operation, though the defacement message remains visible in cached versions of the site.

The incident marks a significant escalation in cyberattacks targeting retail and luxury goods sectors. The attackers did not specify the volume of data taken or the identities of affected individuals. Security experts note that similar attacks often involve demands for large sums of money, with threats to publish data on dark web marketplaces if the ransom is not paid.

No official statement has been released by Seiko USA regarding the incident. The company's customer service lines are currently operational, but representatives are directing inquiries to a dedicated email address for security concerns.

Federal authorities have not commented on the investigation. The FBI's Internet Crime Complaint Center has not listed the incident in its public database as of Monday morning.

The attackers' demands remain unresolved. It is unclear whether Seiko USA has engaged with the threat actors or if law enforcement has intervened. The company has not indicated whether it will pay the ransom or pursue legal action.

Customers who made purchases through the Seiko USA website in recent months are advised to monitor their financial accounts for unauthorized activity. The company has not issued a formal notification to affected parties.

The incident highlights the growing vulnerability of e-commerce platforms to cyber threats. As digital transactions increase, retailers face heightened risks of data breaches and ransom demands. The attack on Seiko USA underscores the need for robust cybersecurity measures to protect consumer information.

Further details on the scope of the breach and the identity of the attackers are expected to emerge in the coming days. Seiko USA has not scheduled a press conference to address the situation.

The situation remains fluid as investigators work to determine the full impact of the attack. Customers and stakeholders await official guidance from the company and law enforcement agencies.